United Way of Greater Lorain County Launches Small Business United Promotion to Support Local Businesses

United Way of Greater Lorain County Launches Small Business United Promotion to Support Local Businesses


Lorain, Ohio – United Way of Greater Lorain County has launched a new promotion called Small Business United that encourages community members to give big by shopping small. The promotion aims to give a boost to small local businesses while raising money to support United Way’s mission to serve low-income working families.


As part of the Small Business United partnership, United Way will promote a variety of local businesses and in exchange, the businesses will offer opportunities for customers to make optional donations at the register. Customer donations can be made through a register round up, a write in donation on their bill, or a surcharge built into specialty items. The first $5,000 in donations made at the register will be matched by Buckeye Community Bank as part of the bank’s title sponsorship of Small Business United.


“United Way has always been strongly supported by our local business community through donations and sponsorships, but during the pandemic we were sensitive to making asks to small businesses, many of which were hit the hardest,” said Ryan Aroney, United Way of Greater Lorain County President and CEO. “Small Business United is our creative solution that allows us to return the favor by activating the power of the United Way network to support these great local businesses, while also raising funds for United Way’s critical work in a way that doesn’t cut into the revenue of the businesses.”


The founding partners of Small Business United include the Ariel on Broadway Hotel, Carlyle Gift and Flower Shop, Franklin Brewing, Hampson Horns, iCrave Food Truck, Oberlin IGA, Speak of the Devil, the Arb at Tappan Square, Universal Treatment and Recovery Center, and Vandemark Jewelers.


“Our ask to United Way supporters and the community-at-large is to patronize these businesses, whether or not you’re able to make an additional donation to United Way. Small Business United will give a boost to local businesses, customers will have an opportunity to explore new shops and restaurants across Lorain County, and United Way will raise funds through donations and a match from Buckeye Community Bank. This really is a win-win-win for all involved.”


Small business owners that would like to participate or patrons that would like to see their favorite small business added to the list are invited to contact Aroney at ryan.aroney@uwloraincounty.org or 440-277-6530.


More information on Small Business United and specific details from each partner location, including addresses, can be found at uwloraincounty.org/smallbusinessunited.